Helping leaders communicate with clarity and purpose
I work with leaders and leadership teams to shape the stories that guide organizations through change.
Helping leaders communicate with clarity and purpose
I work with leaders and leadership teams to shape the stories that guide organizations through change.
About Margaret
Margaret Aitken has spent her career helping leaders and organizations tell their story with clarity and purpose. She has worked in politics, government, healthcare, education, and the private sector, guiding executives and teams through change and growth. As Press Secretary to then-Senator Joe Biden, she learned the power of translating complex policy into language that connects with people. Today, she advises leaders navigating cultural shifts, organizational transitions, and strategic storytelling, helping them find the words that inspire alignment and action.
How I Help
Messaging & Narrative Strategy
Developing stories that unify leadership, teams, and stakeholders—ensuring internal communication is a strong foundation for external impact.
Advising & Consulting
With two decades of experience in political campaigns, government, and private sector organizations, I bring an outside perspective that helps leaders find clarity, focus, and alignment. Clients value my ability to translate complex strategy into stories that resonate across audiences.
Culture Creation Internal Comms
Helping organizations define values, expectations, and language so culture feels consistent, authentic, and sustainable.
Speechwriting
Crafting words that move audiences and reinforce leadership vision, from town halls to boardrooms.